Primary Typeface
The timeless Helvetica brings a classic touch to our brand, and offers clarity at all type sizes. Use the correct weight and style to match the needs of the communication.
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Helvetica
Secondary Typeface
Minion Pro is a versatile serif typeface for text and display, bringing elegance to the brand. Use the correct weight and style to match the needs of the communication.
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Minion Pro
In House Typeface
Our in-house font is Arial, which can be used in situations where Helvetica is not available.
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Arial
Typographic Hierarchy
We aim to create a sense of space within our typography, so we increase leading and kerning to let the letters breathe.
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How To Apply
Our IdentityHere are some examples of how the elements of our brand identity come together to create a feel that is uniquely Gresham’s.
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Download
ResourcesDownload our logos and templates which have been created for marketing materials. New artwork needs to be approved by marketing@greshams.com.